In late 2022, House of Ruth’s annual donations had unexpectedly fallen 20%. Momentum’s recommendation engine surfaced donors for Elizabeth and her team to connect with each week via phone calls and personalized emails.
In late 2022 House of Ruth faced an unexpected 20% drop in annual donations, creating an urgent need to reconnect with donors and stabilize fundraising efforts.
Momentum’s AI-driven platform helped House of Ruth reengage donors through personalized outreach, data-driven insights, and strategic recommendations, leading to a targeted and effective fundraising approach.
Momentum’s recommendation engine surfaced donors for Elizabeth and her team to connect with each week via phone calls and personalized emails.
The platform identified high-potential donors and provided insights on the best ways to reengage them.
Momentum enabled Elizabeth and her team to send personalized notes and emails, which resonated more with donors.
The tailored communication helped in making the donors feel valued and appreciated, encouraging them to contribute again.
Momentum’s AI analyzed past donation patterns and suggested strategies that were most likely to succeed.
The platform offered actionable insights and recommendations, helping the team make informed decisions.